This advice works for campaigns of any level, but it’s especially useful at higher levels.

1. Find ways to threaten the PCs without annihilating them. That way, the PCs can lose occasionally without being destroyed.

2. Develop villains that cannot be killed right off the bat, such as large organizations (think HYDRA from Marvel Comics, or demigods who manage to avoid being around). That way, the PCs can win battles without ending the war.

3. Develop a long-playing epic campaign -- something that will last a loooooong time. Develop discrete episodes and adventures that, if solved, won't end the campaign right there, but will keep it going. Employ lots of mystery.

About the Author

Jonathan Tweet, a senior designer at Wizards of the Coast, led the 3rd Edition D&D design team and authored the new Player’s Handbook. Since 1986, he has freelanced, self-published, and worked full time in the adventure game industry. His other design credits include Ars Magica, Over the Edge, Everway, and support material for AD&D, Magic: The Gathering, Netrunner, RuneQuest, and Talislanta.